À La Mode Earthlings
OUR MISSION
Born out of the need for powerful solutions to save our planet, À La Mode Earthlings teaches all earthlings how to shop sustainability and form environmentally conscious shopping habits that last a lifetime. We believe that joyful shopping habits, that do good for you and the earth bring us all one step closer to a brighter collective future.
Our aim rethink mass garment consumption promoted by fast fashion by educating users on how to look just as glamorous in a healthy way. Healthier both for you, your budget, and your planet.
Together, us earthlings can save the planet and look good while doing it.
THE FAST FASHION BUSINESS MODEL IS
fast, disposable, cheap
AND VERY UNSUSTAINABLE
FAST FASHION
The fast fashion industry is based on a business model of high volume sales and low production cost.
Environmentally, fast fashion depletes and pollutes water sources, produces vast amounts of carbon emissions, use synthetic fibers that take years to degrade, increases micro plastic volumes, and has various negative social impacts.
The fast fashion industry has continues to grow in the past decade, increasing calls from climate activist to boycott many environmentally harmful brands.
FORMING HEALTHY AND HAPPY SHOPPING HABITS
1. RESEARCH
Start with the brands you like. Shopping sustainably doesn’t mean you have to get a whole new raptor of favorite shopping brands. Do some research, and prioritize brands you already like and use more sustainable than others.
2. THRIFTING
Thrifting is one of the best ways to both recycle and repurpose clothes. Thrifting enables shoppers to buy already made garments and extend the life of clothing. This avoids the negative impacts of clothing production.
3. RESALE VALUE
Buying clothes with resale value is one of the best ways to shop sustainably. Not only are these items often of higher quality, they are also a better use of your money. Typically, these items have longer life spans and are slow fashion items.
4. QUALITY > QUANTITY
Pay attention to the quality of the clothing you buy. Fast fashion produces a lot of waste because of its highly disposable function, often promoted by its low-quality nature. Invest in a high quality piece that will last you years.
5. SPRING CLEANING
Constantly taking stock of what is in your closet will help to avoid overbuying, over cluttering, and over consumption. Making sure you love every item you have also increases the likelihood that you will avoid buying advertised items out of impulsive want.
EDUCATION &
RESOURCES
an ABC Documentary on Waste
The True Cost: exploring the impact of fashion on people and the planet
CBC News film: “How fast fashion adds to the world's clothing waste problem (Marketplace)”